Some work in neon
Shortly after this “Hans” sign was erected, Los Angeles Magazine called it “one of the ten best neon signs in Los Angeles.” Melrose was then the happening street in Los Angeles. I was fortunate to be able to work with Charles Di Bona of Custom Neon, who was the primary force in the renaissance of neon in the 1970s.
I always liked this “The Late Late Show” one especially. The hand-drawn letterforms combine my longtime love of art deco (the words “Late Late” are in a variation of a typeface associated with that style) with a bold and vivacious script as practiced long ago in the heyday of hand-lettering. A perhaps not-so-subtle influence of 1950s automobile lettering can be seen as well.
What: Neon sign design
For: Storefront at “Hans,” a shop on Melrose Avenue in Los Angeles
Client: Custom Neon
When: 1979
What: Neon sign design
For: “The Late Late Show,” Los Angeles
Client: Custom Neon
When: 1979
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