I had a totally blank check on this album
cover. When I met with the client, I was given only the artist’s name
and
album title, nothing more. They
simply shrugged when I inquired as to what they wanted on the cover.
Was there a picture of Marty Reese? No. Did they want me to photograph
him? No. Was anybody
photographing him? No. “The trouble with that is, uh, actually, there is no Marty
Reese.” Huh? As I came to
understand it, this was a
project done purely as some sort of tax write-off. I
suppose some might have taken that dispiriting news and just knocked
something out quickly and been
done with it. Not me. It’s not every day you get any sort of control in
the record business, and I set out to see what I could do. I composed
this image with my
grandfather’s watch, my own hand, and a handkerchief. I suppose the idea was rather prosaic and flat,
but I was a very young man then and at the time more interested in
practicing the expression of
ideas than in worrying about the underlying ideas themselves.
What: Art direction, design,
original black & white photography and hand-tinting
For: Record album cover, Marty Reese, “I Just Don't Have the Time”
Client: Cameo Records, Album World, a division of International Record
Distributing Associates
When: mid 1970s
